Henry Hassenfeld

Hasbro, Inc. is an American multinational toy, board game, and entertainment company founded in 1923 by the Hassenfeld brothers—Henry, Hillel, and Herman—in Providence, Rhode Island, initially as a textile remnants business that later pivoted to toys and school supplies. Headquartered in Boston, Massachusetts (relocating from Pawtucket, Rhode Island, with full transition expected by the end of 2026), Hasbro has grown into one of the world's leading play and entertainment firms, with a portfolio spanning physical and digital games, toys, licensed consumer products, and media adaptations, reaching over 500 million consumers globally through brands like Monopoly, Transformers, Nerf, Play-Doh, and G.I. Joe. Through acquisitions such as Parker Brothers in 1991 and Wizards of the Coast in 1999, Hasbro has secured enduring intellectual properties including Dungeons & Dragons and Magic: The Gathering, which have driven recent revenue growth amid a strategic shift toward digital gaming and IP franchising to counter softening demand for traditional toys. Key milestones include launching the first celebrity-endorsed toy, Mr. Potato Head, in 1949, and pioneering action figures with G.I. Joe in 1964, establishing Hasbro's reputation for innovation in play experiences over its century-long history.